Platform

AI Optimization

2 posts

AI Optimization April 19, 2026 8 min read

What are brand mentions in AI Optimization?

Brand mentions matter three times as much as backlinks in determining AI-generated answers. Learn what they are, why they matter for ChatGPT and Google AI Overviews, and how to build them.

AI Optimization April 19, 2026 7 min read

What is Generative Engine Optimization?

Generative engine optimization is the practice of structuring content and brand mentions so that LLMs like ChatGPT and Google's AI Overviews cite, quote, or recommend your business inside the responses they generate.